Comments on: IBM’s Smarter Planet needs smarter networks http://blogs.yankeegroup.com/2009/11/19/ibms-smarter-planet-needs-smarter-networks/ the global connectivity experts™ Tue, 16 Mar 2010 23:13:21 -0400 hourly 1 By: Scott Smith http://blogs.yankeegroup.com/2009/11/19/ibms-smarter-planet-needs-smarter-networks/comment-page-1/#comment-3933 Scott Smith Tue, 26 Jan 2010 15:50:37 +0000 http://blogs.yankeegroup.com/?p=3129#comment-3933 A network is only as smart as the people who design, install, configure, monitor and manage it. The notion of service management too is a function of the management process: design, install, monitor, manage. The analyst and vendor community simply package and foist these concepts into the marketplace. With this churn comes unwanted complexities that are actually a widespread problem practically everyone is striving to overcome. Nobody knows what is happening because everything has been mashed-up and renamed to fit into the latest marketing concept. Yes, I'm cynical. I also have firsthand experience in all these mysterious and magical marketing methodologies. I'm simply sharing of my knowledge of the black arts in order to cultivate an apprentice learning the trade. A network is only as smart as the people who design, install, configure, monitor and manage it.

The notion of service management too is a function of the management process: design, install, monitor, manage. The analyst and vendor community simply package and foist these concepts into the marketplace. With this churn comes unwanted complexities that are actually a widespread problem practically everyone is striving to overcome. Nobody knows what is happening because everything has been mashed-up and renamed to fit into the latest marketing concept.

Yes, I’m cynical. I also have firsthand experience in all these mysterious and magical marketing methodologies. I’m simply sharing of my knowledge of the black arts in order to cultivate an apprentice learning the trade.

]]> By: Emily Green http://blogs.yankeegroup.com/2009/11/19/ibms-smarter-planet-needs-smarter-networks/comment-page-1/#comment-3204 Emily Green Wed, 02 Dec 2009 23:31:06 +0000 http://blogs.yankeegroup.com/?p=3129#comment-3204 Chris, thanks for your note. To be fair, the question wasn't posed by IBM; rather, it was part of a survey designed and conducted by Yankee Group with the TEN organization. I guess I disagree with your assertion that 'service management platform' means nothing; to me it means that the operator views the network as something that must be able to deliver something else that has to be managed. As little as that may signify, it certainly implies priorities for investment that would differ from those associated with the view that your value is your brand. Chris, thanks for your note. To be fair, the question wasn’t posed by IBM; rather, it was part of a survey designed and conducted by Yankee Group with the TEN organization. I guess I disagree with your assertion that ’service management platform’ means nothing; to me it means that the operator views the network as something that must be able to deliver something else that has to be managed. As little as that may signify, it certainly implies priorities for investment that would differ from those associated with the view that your value is your brand.

]]> By: Chris Schmitt http://blogs.yankeegroup.com/2009/11/19/ibms-smarter-planet-needs-smarter-networks/comment-page-1/#comment-3195 Chris Schmitt Mon, 23 Nov 2009 20:11:56 +0000 http://blogs.yankeegroup.com/?p=3129#comment-3195 While I like your description of a network operator's mission, IBM's question is pretty poor and doesn't drive to the heart of what a network operator does. The phrase "service management platform" means nothing. It's no wonder some of the executives answered "brand" because none of the other choices make sense either. While I like your description of a network operator’s mission, IBM’s question is pretty poor and doesn’t drive to the heart of what a network operator does. The phrase “service management platform” means nothing. It’s no wonder some of the executives answered “brand” because none of the other choices make sense either.

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